Thursday, November 22, 2007

Overall Module

It has been a very enriching module and I definitely did not regret taking this module. Learnt a lot of things from this module, things that I already knew were being enforced, things that I thought I knew were being questioned and ultimately answered during the lectures and critique sessions.

This module shouldn’t change any of it’s syllabus as I think that it’s very good now already, having a combination of lectures plus a substantial amount of hands-on, giving some people the chance to do things that they never thought they would (eg. the story book).

In all, I had a lot of fun taking this module and I would like to thank Julian for the time spent on us for this module and I’m definitely grateful.

Thank you :)

Assignment 8

this is the final and most grueling assignment of all. although it's a lot of work to get this book out, Raynor , Winnie and myself had a lot of fun making the book and we hope that you'll also have a lot of fun reading our book.

this book is targeted at children ages from 3 - 6. in this book, we put our focus on the importance of finding oneself and hopefully the children will get it when they read it.

scans of the book below:
front and back cover

Inside cover and page for name
Page 1 - 2
Page 3 - 4
Page 5 - 6
Page 7 - 8
Page 9 - 10
Page 11 - 12
Page 13 - 14
Page 15 -16
Page 17 - 18
Page 19 - 20
Page 20 - 21


Learning Journal:

A very good experience on producing a book. We’ve learnt a lot from the initial process of brainstorming for ideas and the final production of the book. We’ve learnt different tools that can help us out with creating layout, pictures and grids for a pictorial good. Definitely a wonderful experience.

Assignment 7

this week's assignment's on website critique.
below are the slides that i prepared for the session.









Learning Journal:

A website can be a very powerful tool for either personal or business use and the rise or downfall depends entirely on the design and layout of the site. A website can have the most important information that one can obtain, but if the person can’t even find it, it is ultimately useless. The very basic of website design comes down to the layout of the site, navigation and presentation. As long as this 3 basic rules are followed, a website should be fine.

Tuesday, November 20, 2007

Assignment 6

this week's assignment was on Gestalt Principles.
slides for the assignment below:







Learning Journal:

Gestalt Principles does not only apply to mainly posters, it can also be used for other medias like websites and magazines. It might not be necessary to apply all of the principles but as long as 3 or more are applied to a certain media, the direction of the media should be correct.

Assignment 5

this assignment required us to design a notebook cover.
the 2 themes that i chose were "love" and "freedom of speech".
scans of the sketches below:

decided to pick the design, "Love is only a heartbeat away" because i wanted to keep things simple, as i always believe that less is more sometimes. colors are definitely going to be minimal - red and black.

decided to keep the background as it is so as to keep the contrast of the picture.
final product for this assignment:



Learning Journal:

Different colors can be used to convey different messages. It is important to have the right colors for the right theme/topic, if not the whole image will just seem wrong or out of sorts. For example, if a movie is set in winter, it will be quite off to have the poster beaming in red and shouting out to people. Color is a very important tool in design.

Monday, November 19, 2007

Assignment 4

came up with a few ideas on what i wanted to do:

  • save the trees
  • save the environment
  • kill pests
  • save the ozone
  • save ink
decided to choose 2 of them and work on sketches:



2 chosen themes were "Save The Environment" and "Save Ink".

for "Save the Environment", the idea is that the atmosphere is polluted and the plants and animals were dying. problem with this poster will probably because it will be cluttered up with quite a bit of things and it's hard to find the focal point of the poster.

"Save Ink" is a bit of a cheeky idea that i had to attract people's attention. my initial idea was to attract people's attention by leaving a big white space with only a small, but visible logo, so much that it'll arouse people's attention and look at it.

since there's going to be very little printing, i decided to just go with "Save Ink", because it literally saves ink.

here's the final product:


Learning Journal:

Making a good poster doesn’t mean that we have to put in a lot of colors, details or flashy pictures to attract attention. It’s important to know what kind of attention we are looking for and how do we go about controlling them. For my poster, i learnt that less is more, saving ink might not be such a practical thing to have, but the point of my poster was to arouse the curiosity of people and it achieved it’s purpose.

Assignment 3

Classroom Exercise:

  • a guys stops and turns around while walking down a flight of stairs
  • focus is on what made him stop
  • is he talking to someone or he saw something?
Storyboard for assignment 3 as follows:

Picture 1:
  • main character walks home alone at night
Picture 2:
  • turns back as he enters the building
  • looked like he heard something

Picture 3:
  • shadow appears behind him
Picture 4:
  • main character shows a panicky face
Picture 5:
  • main character hastens footsteps
Picture 6:
  • stranger follows behind


Picture 7:
  • reaches out for door
Picture 8:
  • stranger takes out something out of pocket and reaches out at main character

Picture 9:
  • terrified face
Picture 10:
  • stranger returns him his wallet
Photo Essay:










Learning Journal:

Pictures when taken and framed properly can tell a million stories. Even when there is a lack of words in the photos, the story can still be told and understood.